Hiya, I'm Chaya,  creator of names for multimillion-dollar brands.
In this 6-part, chock-full-of fun video series, I'll show you a simple method for finding the perfect brand name for
ANY brand. 
If you've ever tried naming a product or organization, you know.
Coming up with the right brand name is hard.

You brainstorm. And brainstorm some more. (Hmm...nothing great.)

You take a long shower. Jot down some more ideas.

Look at your list again. (Ugh, these names are terrible.)

Come up with a  really cool idea. Get excited.

Find out your cool idea means "Curse you, scum! " in Russian. 

 

Well, here's some really, really GOOD news.

Naming your brand doesn't have to be so painful.

It can even be FUN.
What will you find inside these videos? 
The must-take step BEFORE you namestorm.

Save hours of time — and approximately 320 brain calories —

by taking the right step first.

The 4 types of brand names — and when to use them.

Discover how big brands are playing mind-games with you — and wise up so you can play the game too.

The critical things to check for once you've narrowed your list.

Run easy-to-execute background checks to save your organization from litigation* (and humiliation).

*Advice only. No guarantees of avoiding litigation, obviously. When in doubt, consult a qualified attorney. You are welcome.

Now you can ditch the endless brain strain. 
Work systematically to name your brand. 
Curious if this is for you? 
Brand Name Brilliance was made for:

Entrepreneurs

You need a name for our brand, ASAP. You want to get the process right — without shelling out thousands to a marketing agency or name specialist.

Marketers

You name brands for a living — and it's hard. You feel like you're missing the background information and inside naming secrets that marketers should have.

Curious People

You love learning about psychology and how big brands manipulate people's brains.  You're not planning on naming a brand — you just love the lowdown.
What's in this supercharged video series?
  • THESE 6 VIDEO TITLES
    1. Don’t choose a name...yet. Do this first.

    2. Descriptive brand names: are they for you?

    3. Experiential brand names: are they for you?

    4. Evocative brand names: are they for you?

    5. Invented brand names: are they for you?

    6. Found the perfect name? Here's what's next.

X 2-5 MINUTES EACH

TOTAL OF 26 MINUTES OF BRAND NAME BRILLIANCE

People who bought Brand Name Brilliance went from 
 FRUSTRATION AND OVERTHINKING
to a clear, systematic approach. 

Entrepreneur Deetza Franklin 
used the series to name her new brand.

"My namestorming list took off after watching these videos"

"I LOVED Chaya Glatt's brand name tutorial. The graphics kept it engaging and easy to follow. My favorite thing about the series was that it was ALL content. The videos are extremely short and get straight to practical points that you can actually use in the brand naming process. The videos are packed with content that I found extremely enlightening and helpful. My namestorming list took off after watching these videos. I highly recommend this series!"

Deetza Franklin

Founder, Reel Feel Media

Copywriter Chava Beer 
watched the series while naming a client brand.

"Broke the process down to a science...brilliance indeed!"

"Before, creating a business name was a matter of brainstorming and hoping to find something that the owner fell in love with. That was before watching Brand Name Brilliance. In her inimitable style, Chaya Glatt broke the naming process down to a science, relieving all the guesswork from this most challenging form of copywriting. Brilliance, indeed! Thank you, Chaya!"

Chava Beer

Vibrant Copy

 More love
from customers
Want to know a little more about the mad brand strategist behind this series?
That'd be me, Chaya.
I've named big brands, small brands, and best of all, purpose-driven
brands. 
I'm a naming specialist — which means
ambitious brands pay me thousands of dollars to develop data-driven positioning, brand names and messaging using my MAD Formula.

But brand naming doesn't have to be an art only left to the experts.

I've teamed up with the superb people at OnlineX to create this video series so you can learn tips from the same framework I use to namestorm brand names for my clients. 
Some brands I've named 
∨
Praise from people who know what they're talking about
∨
"A wealth of experience"
Michal Eisikowitz
Founder, CopyTribe

I invited Chaya to give a Naming Masterclass for my CopyTribe copywriting course because I’ve seen her work: not only does she come up with memorable brand names, she has a clear process each time she does it. Chaya brings a wealth of experience to this topic. You can count on her for clear, substantive, and well-presented content.

"A powerful rebrand"
Israel Benedek CEO, Braverhood

We hired Chaya to rebrand and rename our two affiliated brands. We’d struggled with issues surrounding the brand names. Now we were looking for a powerful rebrand that would protect our identity while also expressing our core values. Chaya exceeded our expectations in her analysis of our company, breaking down the psyche of why we are the best at what we do. 

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